Big Five Tours & Expeditions Doubles Down on Sustainable Travel, Launching

March 8, 2018 | Categorized in: , | By: thatagency

The newest site in a series of websites that highlight world-class destinations that benefit the planet, provides information and rankings to aid travel agents and travelers in crafting sustainable safari holidays around the world

March 8, 2018 (Stuart, Florida)Big Five Tours & Expeditions announced today the launch of, a sustainable travel website inspired by one of the most cherished travel genres available the world over. The latest in a collection of websites that the company is launching that focus on sustainable tourism, is designed to engage, inform and ultimately connect travelers and travel advisors with opportunities to explore world-class holiday destinations that also benefit local people and the planet. comes close behind, launched last October as the first sustainable travel site of Big Tours & Expeditions. Like its predecessor, which focused on the archipelagic home of some of the rarest species on earth and birthplace of Charles Darwin’s theory of evolution, offers a wealth of information as well as rankings, employing a memorable elephant icon, to reveal the progress each destination has made with sustainable tourism initiatives.

“We’re pleased to launch our new website for travelers and travel advisors to learn about safari destinations that support sustainable tourism practices to safeguard cultural heritage, improve local livelihoods, and save endangered species,” said Ashish Sanghrajka, President of Big Five Tours & Expeditions. “Our company has always been deeply committed to making the world a better place through purposeful travel experiences that reward friends and family with trips they’ll always remember, while also benefiting the countries they visit.”

Big Five Tours & Expeditions has been a respected operator of safaris and sustainable tourism for years, providing adventurous travelers, including families and groups, access to exceptional wildlife, natural beauty, and authentic culture via travel programs designed to preserve rather than exploit the destinations around them. Even still, as with, the new site is about more than safaris alone.

“We fashioned to provide an overall context for sustainable tourism destinations in order to help travelers select places to experience safaris that work to protect our planet for the present as well for future generations,” explained Sanghrajka. is focused on providing a general ranking for destinations based upon the three pillars of sustainable tourism including:

  • Environmentally friendly practices
  • Support for the protection of natural and cultural heritage
  • Contributing to the social and economic well-being of local communities

Each country listed on the website has been given an elephant icon (one to five elephants, with five being the highest), reflecting their sustainable tourism initiatives. For example, one elephant means that a country is in the early stages of sustainable tourism, while five elephants reflects a country that has established sustainable tourism programs and initiatives at the national level.

The website also features the blog, World of Ellie, which will share travel information, ideas, challenges and solutions on sustainable tourism in Africa. Big Five Tours & Expeditions will continue to explore the world of responsible travel with the next website focused on Asia and the South Pacific.

About Big Five Tours & Expeditions
Founded in Kenya in 1973 by Mahen Sanghrajka, Big Five Tours & Expeditions is renowned for customized, luxury adventure travel to more than 45 destinations worldwide. Big Five has been recognized for its sustainable tourism commitment: the company is twice winner of the Virtuoso® luxury travel network Sustainable Tourism Leadership Award in 2014 and in 2016, while Condé Nast Traveler magazine recognized Big Five with a World Savers Award in 2013. For more detailed information about Big Five customized trips itineraries, contact or call one of our destination specialists at (800) 244 3483. Also visit and

Media Contacts:
Hawkins International PR